4-6 November 2025 in Poznan, Poland
Directions EMEA 2025
Join us for Directions EMEA 2025 - experience the latest updates from Microsoft and the ecosystem while connecting with the entire Business Central community, including resellers, add-on providers, Microsoft, CSPs, MVPs, developers, consultants, sales and marketing professionals, and business leaders. Fuel your motivation, inspiration, and success through sharing and collaboration.
Microsoft presents: Close More Deals with Microsoft Product Marketing
You have the executive sponsorship, sales talent, and track record to help you sell Business Central, but do you have the targeted content and insights that your customer needs to close the deal?
Join Tom Paquin, Product marketing lead for Business Central to discuss the resources, tools, and triggers that delvier high impact solution content engineered for your audience right when you need it. This session will cover level 100 material, ABM, down-funnel content, and competitive intelligence. Join this session to deepen your relationship with Microsoft product marketing and to better arm your whole team with the tools for success.
Speakers:
Tom Paquin
Senior Manager, Product Marketing
With ten years of experience in the ERP industry, Tom now leads product marketing for Business Central at Microsoft. Prior to Microsoft, Tom ran corporate competitive intelligence at IFS and helped build the IFS Service Management Business Unit. Tom lives in Boston with his wife and two kids.
Tom Paquin
Senior Manager, Product Marketing
With ten years of experience in the ERP industry, Tom now leads product marketing for Business Central at Microsoft. Prior to Microsoft, Tom ran corporate competitive intelligence at IFS and helped build the IFS Service Management Business Unit. Tom lives in Boston with his wife and two kids.