4-6 November 2025 in Poznan, Poland
Directions EMEA 2025
Join us for Directions EMEA 2025 - experience the latest updates from Microsoft and the ecosystem while connecting with the entire Business Central community, including resellers, add-on providers, Microsoft, CSPs, MVPs, developers, consultants, sales and marketing professionals, and business leaders. Fuel your motivation, inspiration, and success through sharing and collaboration.
Microsoft presents: Intelligent Agents for Business Central—Expanding Cloud Reach & Opportunities
This session explores how agent-driven innovation translates into measurable business impact—more customers for partners and more AI growth. We’ll demonstrate how Factorial is driving customer value and scaling Microsoft cloud consumption while leveraging Business Central agents for their customers. We'll share the success story of growing together with Microsoft through innovation and joint go to market
Speakers:
Marcel Queralt
VP of Strategic Partnerships at Factorial
Marcel Queralt Rodríguez is VP of Strategic Partnerships and Corporate Development at Factorial, where he leads corporate strategy, investor relations, M&A, and strategic alliances to simplify and integrate HR management. In 2024, alongside Factorial’s co-founders, he co-launched Itnig Capital, a VC fund supporting early-stage tech projects in Spain. Previously, he was Director of Product and Strategy at Impress, scaling teams and securing major funding, and held key roles at Vueling, driving transformation and growth. He holds an Executive MBA from IESE and a Master’s in Industrial Engineering from UPC.
Marcel Queralt
VP of Strategic Partnerships at Factorial
Marcel Queralt Rodríguez is VP of Strategic Partnerships and Corporate Development at Factorial, where he leads corporate strategy, investor relations, M&A, and strategic alliances to simplify and integrate HR management. In 2024, alongside Factorial’s co-founders, he co-launched Itnig Capital, a VC fund supporting early-stage tech projects in Spain. Previously, he was Director of Product and Strategy at Impress, scaling teams and securing major funding, and held key roles at Vueling, driving transformation and growth. He holds an Executive MBA from IESE and a Master’s in Industrial Engineering from UPC.
Olga Karpman
Principal PM Manager, Microsoft
Growth Engineering / Industry and AI Solutions / Technical Programs and Field Strategy.
Olga Karpman
Principal PM Manager, Microsoft
Growth Engineering / Industry and AI Solutions / Technical Programs and Field Strategy.