Your customers aren't shopping for a chatbot - they're investing in outcomes that drive revenue, efficiency, and competitive edge.
In this practical session, we'll explore how to create business-centric AI narratives that resonate with midmarket decision-makers. You'll learn how to:
- Reframe your value proposition using real AI use cases.
- Position AI effectively in your sales cycle—from first conversation to final proposal.
- Differentiate your brand with industry-specific stories that inspire confidence and urgency.
- Address executive concerns about risk, adoption, and ROI with clear, credible messaging.
Together, we'll look at examples of compelling AI storytelling, practice simple frameworks to develop your own narratives

Speakers:
Agne Balkeviciute Lajiene, Servcie Line Manager at Companial
Kim Enrum, Region Lead Nordics at Companial