irections emea 2025 poznan
4-6 November 2025 in Poznan, Poland

Directions EMEA 2025

Join us for Directions EMEA 2025 - experience the latest updates from Microsoft and the ecosystem while connecting with the entire Business Central community, including resellers, add-on providers, Microsoft, CSPs, MVPs, developers, consultants, sales and marketing professionals, and business leaders.  Fuel your motivation, inspiration, and success through sharing and collaboration.

The AI-Powered future of Business Management

Marcel Queralt, VP of Strategic Partnerships in Factorial, reveals how Factorial uses AI and Microsoft technology to tackle the everyday challenges of growing businesses. From scattered HR processes and manual admin to a lack of visibility. Discover how smart automation and real-time insights help leaders save time, stay compliant, and focus on what truly matters: their people.

Speakers:

Marcel Queralt

VP of Strategic Partnerships at Factorial

Marcel Queralt Rodríguez is VP of Strategic Partnerships and Corporate Development at Factorial, where he leads corporate strategy, investor relations, M&A, and strategic alliances to simplify and integrate HR management. In 2024, alongside Factorial's co-founders, he co-launched Itnig Capital, a VC fund supporting early-stage tech projects in Spain. Previously, he was Director of Product and Strategy at Impress, scaling teams and securing major funding, and held key roles at Vueling, driving transformation and growth. He holds an Executive MBA from IESE and a Master's in Industrial Engineering from UPC.