16-04-2024
Panel Discussion: What's Working in Marketing Now
Learn from your peers that are in the marketing trenches about what is working now to drive leads that close. Marketing advice is often general and outside our industry. In this session, we want to hear what successful VAR and ISV Partners are doing to grow their business. Share your own ideas and ask questions.
Speakers:
Khaled Nassra
Cloud GTM catalyst and seasoned leader in the Dynamics 365 space
A member of the Binary Stream's senior leadership team responsible for global go-to-market strategy and business expansion into new verticals and regions through new and existing partnerships, through Microsoft, and by working directly with end-users. Khaled has led multiple organizations from no market share to success by prioritizing customer and partner benefits and working in sync within a broader ecosystem.
Khaled Nassra
Cloud GTM catalyst and seasoned leader in the Dynamics 365 space
A member of the Binary Stream's senior leadership team responsible for global go-to-market strategy and business expansion into new verticals and regions through new and existing partnerships, through Microsoft, and by working directly with end-users. Khaled has led multiple organizations from no market share to success by prioritizing customer and partner benefits and working in sync within a broader ecosystem.
Roland Chi
Marketing strategist and B2B SaaS marketing expert
Marketing strategist with 15+ years of experience supporting leadership teams to improve sales and communication strategies for the B2B Saas industry.
Roland Chi
Marketing strategist and B2B SaaS marketing expert
Marketing strategist with 15+ years of experience supporting leadership teams to improve sales and communication strategies for the B2B Saas industry.
Sam Bush
Experienced B2B Marketer with 8 Years in the Channel
Senior B2B Marketer with a deep understanding of holistic marketing strategies and tactics. With a focus on sales enablement, content strategy, partner marketing, and demand generation, I pride myself on telling stories and creating experiences for every step in the buyer's journey. I am a firm believer in out-of-the-box thinking when it comes to amping up your marketing game, and I love to bounce ideas around with marketing peers. I've had the privilege of being in the channel for 8 years!
Sam Bush
Experienced B2B Marketer with 8 Years in the Channel
Senior B2B Marketer with a deep understanding of holistic marketing strategies and tactics. With a focus on sales enablement, content strategy, partner marketing, and demand generation, I pride myself on telling stories and creating experiences for every step in the buyer's journey. I am a firm believer in out-of-the-box thinking when it comes to amping up your marketing game, and I love to bounce ideas around with marketing peers. I've had the privilege of being in the channel for 8 years!