Privacy policy

We protect your data!

Events Central ApS
Effective date: 1 January 2026

At Events Central, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal data when you interact with us.

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

 
1. Who We Are

Events Central ApS
Aagade 21, 4.
9000 Aalborg
Denmark
CVR: 39716763
Email: hello@eventscentral.dk

Events Central is the data controller of your personal data.

 
2. Scope

This Privacy Policy applies to personal data collected through:

our websites 
event registrations 
newsletters and communications 
event apps 
in-person and online events 
direct communication with us 
It does not apply to third-party services with their own privacy policies.

 
3. Personal Data We Collect

We collect the following types of personal data:

Information you provide

name 
email 
phone number 
company and job title 
address and country 
billing information 
dietary or accessibility preferences 
event profile information 
speaker information (bio, photo, company) 
communication preferences 
Automatically collected data

IP address 
browser and device information 
website usage data 
cookies and analytics data (where consented) 
Payment data

Payments are processed via third-party providers. We do not store full card details.

 
4. How We Collect Data

We collect data when you:

register for events 
purchase tickets or sponsorships 
sign up for emails 
use our event app 
contact us 
participate in surveys or feedback 
browse our website (cookies) 
 
5. How We Use Your Data

We use your data to:

Deliver services

manage registrations and payments 
provide event access and support 
issue confirmations and badges 
Communicate

send event updates and practical information 
respond to inquiries 
send relevant event communications 
Improve our services

analyze attendance and engagement 
improve events and content 
collect feedback 
Marketing

send relevant event invitations and updates (where permitted) 
Legal purposes

comply with legal obligations 
manage disputes or claims 
 
6. Legal Basis

We process your data based on:

contract (event participation, purchases) 
legitimate interest (service improvement, operations) 
consent (marketing, app visibility, cookies) 
legal obligations
You may withdraw consent at any time.

 
7. Events and Event App

Event participation

We use your data to manage your participation and provide event services.

Speakers

We may process speaker profiles, session content, and recordings.

Event app

Use is optional. If you consent:

your profile may be visible to other attendees 
attendees may contact each other 
Sponsors

We do not share attendee lists with sponsors.

If you interact with a sponsor (e.g. badge scan), your data is shared based on your action and consent.

Online events

For webinars, registration and participation data may be processed and shared with co-hosts where clearly stated.

 
8. Photos and Video

We may photograph and record events.

Content may be used for:

marketing 
social media 
event promotion 
You may request removal or anonymization where feasible.

 
9. Marketing and Newsletters

We may send:

event-related communications 
newsletters and invitations 
You can unsubscribe at any time.

Service-related messages will still be sent where necessary.

 
10. Cookies and Analytics

We use cookies to:

operate the website 
analyze usage 
improve performance 
Non-essential cookies are used only with your consent.

You can manage preferences via browser or cookie settings.

 
11. How We Share Personal Data

We do not sell or rent your data.

We may share data with trusted service providers, including:

Registration and website systems hosted on Microsoft Azure (EU), including Microsoft Business Central and Dynamicweb 
Email platform (Mailchimp) 
Event app provider (Confrenzy, hosted on Microsoft Azure in Europe) 
Payment processor (Stripe) 
IT and hosting providers 
Professional advisers 
Authorities where required by law 
All providers process data under agreements and safeguards.

 
12. Data Storage and International Transfers

Your data is primarily stored within the EU/EEA, including Microsoft Azure in Europe.

Some providers (e.g. Mailchimp, Stripe) may process data outside the EEA. In such cases, we ensure appropriate safeguards, such as:

Standard Contractual Clauses (SCCs) 
other lawful transfer mechanisms 
 
13. Data Retention

We retain data only as long as necessary:

while you have a relationship with us 
to provide services 
to meet legal requirements 
to protect legal interests 
Data is deleted or anonymized when no longer needed.

 
14. Your Rights

You have the right to:

access your data 
correct inaccuracies 
request deletion 
restrict processing 
object to processing 
withdraw consent 
request data portability 
Contact: hello@eventscentral.dk

You may also lodge a complaint with the Danish Data Protection Agency.

 
15. Security

We implement technical and organizational measures to protect your data, including:

access controls 
secure hosting 
internal policies and training 
 
16. Third-Party Services

We may link to third-party websites or services. We are not responsible for their privacy practices.

 
17. Business Context

Our services are intended for professionals and companies. Your use may also be subject to your employer’s policies.

 
18. Children

Our services are not intended for individuals under 18.

 
19. Changes

We may update this Privacy Policy. Updates will be published on our website.

 
20. Contact

Events Central ApS
Aagade 21, 4.
9000 Aalborg
Denmark
Email: hello@eventscentral.dk

 
21. Complaints

You may contact us with any concerns.
You also have the right to file a complaint with:

Datatilsynet (Denmark)

By clicking 'Accept All' you consent that we may collect information about you for various purposes, including: Statistics and Marketing