The digital product passport (DPP) is on everyone's lips, but what does it really mean, and why is it so important?

As environmental requirements grow stricter and the push for a circular economy intensifies, documenting a product's origin, materials, and entire lifecycle has become indispensable. Product data is therefore no longer just a practical tool—it's a critical factor for both transparency and competitiveness, on par with quality, price, and delivery reliability.

With these rising demands, having the right tools to manage product data is essential. In this session, you'll learn how a product information management (PIM) system together with Business Central can support the creation and maintenance of the data for a digital product passport. You'll learn how to handle product data efficiently to meet relevant requirements, while also unlocking opportunities in areas such as quality assurance, governance, and sustainable value creation.

But how do you determine where your product data should be born, enriched—and perhaps even retired? Let's find out together.