2-3 May, 2025
Days of Knowledge Nordic 2025
Join us in Odense, in the core of Denmark, for Days of Knowledge Nordic 2025! This local training event offers a unique opportunity for continuous learning in Business Central and related products, mastering cloud and AI technologies and accelerating technology adoption. Stay ahead by gaining the skills to implement modern customer solutions efficiently and connect with the Dynamics community to deliver more value to your clients.
Normal ticket - 599 EUR
Group discount 10% for 5+ tickets, 20% for 10+ tickets
02-05-2025
How one of Scandinavia's biggest taxi company evolved their marketing with Dataflows & Dataverse
Running a taxi company isn't just about getting people from A to B—it's a high-speed, data-driven balancing act.
Think about it:
You have thousands of cars moving in real-time.
Customers who expect instant service (but also the best price).
Traffic jams, flight delays, last-minute cancellations... and yes, that one customer who orders a taxi, then vanishes into thin air.
Now, imagine trying to predict where demand will spike, making sure the right taxis are in the right places—before customers even realize they need a ride.
That's exactly what one of Scandinavia's largest taxi companies set out to do. In this session, we'll show you how they leveraged Dynamics 365 Sales & Insights Journeys, combined with travel data from a Google database and Business Central, to revolutionize their customer engagement.
You'll learn:
* How to use Dataflows combined with Dataverse-apps - ensuring the best communication at the right time with Insights Journeys.
* Also how we optimized data syncing with incremental updates - avoiding unnecessary data overload and ensuring efficiency.
* How you can apply these strategies to your own customers - whether in transportation or any other industry where timing is key.
Join this session to see how data, automation, and smart integrations can take customer engagement to the next level!
Speakers:
Jens Mattsson
Customer Engagement Consultant
Jens Mattsson has been working with Dataverse-based applications for many years and has been involved in and led CRM implementation projects across various countries. He considers himself a bit of a geek in this field and loves discussing and learning more about everything from new features to diving deep into processes to make the most out of them in Dataverse.