6-8 November 2024
Directions EMEA 2024
Directions EMEA is the "Go To" place where Dynamics partners share the future. It's the preferred global community for collaborating and learning from Microsoft, MVPs, ISVs, VARs and their peers. The focus is on helping the SMB market unlock its full potential in technical, business development and strategy with ERP, CRM, and Cloud solutions, including the Microsoft Power Platform, Microsoft Dynamics 365 Business Central, and Azure.
07-11-2024
Ciellos | Hey European ISVs. Is now the time to enter the US market?
For European ISVs, entering the US market appears attractive. The US is the world's largest economy and it seems homogeneous.
What could go wrong? A lot!
In this session, Ciellos experts will share a programmatic approach for successfully entering and growing your ISV business in the US market. Topics will include: establishing local presence, localizing products, providing support, navigating the partner channel, implementation considerations and more.
As a Microsoft ISV Development Center, Ciellos has helped over a hundred ISVs reach their goals. With offices in Europe, Canda, South America and headquarters in Atlanta, Ciellos brings unmatched perspectives on multinational strategies.
Speakers:
Karina Nielsen
CEO, Ciellos
Karina Nielsen is a recognized executive leader in the IT industry with three decades of expertise collaborating closely with Microsoft. Her track record is marked by proven success in transforming the Microsoft partner strategy into tangible business achievements. Karina holds extensive experience in market leadership, driving results through digital transformation initiatives and strategically orchestrating high operational growth within organizations where business success comes from the individual being successful and empowered to influence and effectively take informed decisions while feeling responsibility towards the entire business.
Trust is key!
Matt Abbott
Ciellos, EVP, Sales & Marketing
Matt leads Sales & Marketing for Ciellos. He is an energetic, results-oriented executive with over 25 years of experience in professional services, including 6 years in the Microsoft ecosystem. Matt started his professional journey at Deloitte followed by a decade with Bain & Company, where he was a Partner.