20+ years experience working with NAV and Business Central from the partner channel, Microsoft as well as with large customers. 7+ years with Microsoft working in different roles all with Business Central as main focus area.

Søren is an customer onboarding champion and a veteran in the industry, with 27 years of mapping business processes with user desire and technology under his belt ⭐⭐⭐

He has been around the block:

In IT departments primarily in manufacturing companies, developing ERP, internal consulting
Worked for various XAL/AX/NAV partners in as a systems integrator, developer and consultant
Run his own systems integration partner company for 7 years
And finally - when he couldn't resist the attraction of Microsoft any longer - joined in 2016
In the Business Central engineering team he drives the investments in making customer onboarding easier, owns the HR module, and cares a lot about the setup experience of Business Central ⚙️✅

He is passionate about Diversity, Equity, Inclusion and Belonging, and is a board member of Women in Dynamics ❤️ðŸ'šðŸ'™ðŸ'›

In between all of this he enjoys playing in a hard-rock band as a semi-professional musician 🎵🤘🏼

Helping companies with digitalization, strategy, business development, management, channel development, networking and building communities.