irections emea 2023 lyon
1-3 November 2023

Directions EMEA 2023

Directions EMEA is the "Go To" place where Dynamics partners share the future. It's the preferred global community for collaborating and learning from Microsoft, MVPs, ISVs, VARs and their peers. The focus is on helping the SMB market unlock its full potential in technical, business development and strategy with ERP, CRM, and Cloud solutions, including the Microsoft Power Platform, Microsoft Dynamics 365 Business Central, and Azure.


Crayon | Maximizing Growth with Data-Driven Strategies for Biz Apps and ISV Businesses

12:15 - 13:00 Rhone 2 Back to event schedule

See who is on when!

Discover how partnering with Crayon unlocks the potential for growth in your business. Explore our global channel approach, powered by fact-based data, through the Crayon Benchmark Analysis. This framework compares key performance indicators across Microsoft partners operating within the same workloads. As a Dynamics ISV, learn how you can harness the Crayon ISV Innovation Hub to expand your global reach and facilitate transactions for your solutions through our Cloud-iQ platform. Meet our partner from France, Symelia, and to learn about their experience working with Crayon. Crayon is #3 largest Microsoft CSP Indirect Providers worldwide serving 10.000+ partners across 46 countries. Partnering with Crayon grants you access to 3.700 software and cloud experts. We help grow your business, profitability, and end-customer success.


Christian Ringheim

Crayon Denmark / advisory on growth strategies / utilizing the full potential of your customers

Being in and around Dynamics business and helping partners for a some years. Experience gained from Microsoft, Crayon and Dynamics partners.

Niels-Erik Hansen

Crayon Group, Global Biz Apps Director

With over 25 years’ experience in the IT business, Niels-Erik Hansen has developed a huge passion for business development and IT strategy. Working with Navision Software and at the Microsoft Development Center in Copenhagen for 7 years, I have gained a deep insight into the traditional Dynamics NAV customer and business management software market. I also have a strong background working in the Microsoft Dynamics partner channel, establishing businesses in Europe for international ISVs and distributors. Whether I’m talking to a partner or doing presales activities with a customer, I am dedicated to making life easier for business users and improving the quality and effectiveness of their IT solutions.