irections emea 2024 vienna
6-8 November 2024

Directions EMEA 2024

Directions EMEA is the "Go To" place where Dynamics partners share the future. It's the preferred global community for collaborating and learning from Microsoft, MVPs, ISVs, VARs and their peers. The focus is on helping the SMB market unlock its full potential in technical, business development and strategy with ERP, CRM, and Cloud solutions, including the Microsoft Power Platform, Microsoft Dynamics 365 Business Central, and Azure.

08-11-2024

The Delivery - Make Business Central Demos and Presentations Captivating, Engaging and Impactful

14:15 - 15:00 ROOM 3.16+3.17 (140) Back to event schedule

Presentations and software demonstrations are essential in most complex sales, yet they may fall short of audience expectations. When we effectively showcase our solution, we demonstrate our understanding of the audience's needs, leaving a lasting impression.

Fundamental skills can sometimes be overshadowed by a focus on technology and solutions. However, if we can't tell a compelling story and reduce friction, our efforts may be in vain.

This session is designed for anyone in a customer-facing role (either presales or sales) responsible for delivering impactful presentations. In this session, you will learn how to craft a compelling message that resonates with your audience, make your software look intuitive and user-friendly, and build engaging demo scenes that highlight key features you uncovered during discovery.

We will also explore techniques to connect with your audience on a deeper level, ensuring your demonstrations are not only informative but also memorable.

Speakers:

Craig Crescas

Partner Solution Architect, Microsoft Corp

Craig Crescas, based in Colorado, began his Microsoft career in March 2000. He joined the organization when Microsoft began investing in Business Applications (ERP and CRM). With almost 25 years of experience in Dynamics, Craig is chartered with changing the world one partner at a time.

Since the launch of Dynamics 365, Craig has dedicated his efforts to recruiting and onboarding organizations, those interested in adding business applications to their product portfolio, by providing leadership, guidance and onboarding tools to streamline our partner's time to market.